What I do
I help companies build the systems they wish they already had. Sometimes that means a custom app. Sometimes it means automation. Sometimes it means making five tools finally talk to each other.
Björn Nyström
About
I work where business problems and software decisions meet.
How I think
Technology should make work clearer, not more confusing. I care about tools that save time, reduce mistakes, and make good decisions easier.
Why now
AI is changing what small and mid-sized teams can do. The opportunity is not just using new tools. It is rebuilding old processes around better possibilities.
What I try to be known for
Three simple themes, one practical goal.
Plain talk
I explain technical choices in business language, so people can make decisions without pretending to be developers.
Useful systems
A tool is only good if people actually use it. I care about the daily workflow, not just the launch.
Honest tradeoffs
Not every problem needs AI. Not every process needs custom software. The right answer is the one that helps the business.